The 10-Question Dental AI Readiness Assessment

Findability

Question 1 of 10

Ask ChatGPT: “Who is the best dentist in [your city]?” Are you in the answer?

I'm named in the answerI'm not, but competitors areI've never checked

Why this matters: AI assistants answer from what they can read about you elsewhere — not from your website's design. If a competitor is named and you aren't, that is a data problem, not a marketing-budget problem.

Findability

Question 2 of 10

Does your website have structured data (schema markup) identifying you as a dental practice?

Yes, verifiedNoI have no idea

Why this matters: Schema is the label that tells a machine “this is a dentist, here is the address, here are the hours.” Without it, assistants guess — and often guess someone else.

Reputation

Question 3 of 10

How many review platforms carry a complete, claimed profile for your practice?

Four or moreOne to threeJust Google, or none I've claimed

Why this matters: AI answers lean on third-party sources to confirm a practice is real. A strong website with no outside corroboration reads as unverified.

Reputation

Question 4 of 10

In the last 90 days, roughly how many new reviews did you receive?

Ten or moreOne to nineNone that I know of

Why this matters: 98% of patients read reviews before choosing. Roughly 11% of teams ever ask for one. Review velocity — not total count — is what ranking systems weigh.

Response

Question 5 of 10

When a new patient submits a form on your site, how fast does someone respond?

Under 5 minutesSame dayNext day or whenever we get to it

Why this matters: Responding within five minutes raises conversion by roughly 400% over an hour. The average small practice takes over a day. This is the cheapest fix on this list.

Response

Question 6 of 10

What percentage of your inbound calls go unanswered during business hours?

Under 10%10–30%More than 30%, or I don't track it

Why this matters: Missed calls are the largest silent leak in most practices. A caller who reaches voicemail usually calls the next practice rather than leaving a message.

Owner

Question 7 of 10

If a patient asks “who is the doctor?” can they find your school, year licensed, and credentials on your site in under 30 seconds?

Yes, all threeSome of itJust my name

Why this matters: Credentials with dates are what let both a patient and an AI verify you. “Experienced and caring” verifies nothing — every practice says it.

Operations

Question 8 of 10

How many hours a week does your team spend on work a machine could do — recall calls, confirmations, insurance follow-up, review requests?

Under 55–15More than 15, or I've never counted

Why this matters: This is the number that turns into salary. Most practices find 10–20 hours a week of genuinely mechanical work still being done by a person who would rather be with patients.

Operations

Question 9 of 10

Is anyone on your team using AI in a documented, repeatable way — not just occasionally opening ChatGPT?

Yes, it's in our written processSomeone dabblesNo

Why this matters: Dabbling doesn't compound. The gap between practices is no longer access to AI — everyone has that. It's whether it survived contact with a written procedure.

Value

Question 10 of 10

Do you know what your practice would sell for today, and which specific factors are moving that number?

Yes, with current numbersA rough guessNo

Why this matters: Findability, reviews, and documented systems all show up in what a buyer and a lender will pay. Most owners discover this in the year they sell, when it is too late to change it.

Your Result

The next step is free and takes about a minute. Type your website into the assessment and it checks the machine-readable half of this list for you — schema, review platforms, who is ranking ahead of you locally, and how an AI assistant currently describes your practice.

Run my website free More from TDI

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